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Understand the mix of motivations for Lighter Living actions in British Columbia – including and beyond the planet.
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Explore the 7 Motivations for Lighter Living Action in BC
Find out the WHYs behind buying second-hand, eating more plant-based, reducing our home energy use… and what this new research means for mainstreaming sustainable living.
Take a short quiz to discover your own dominant Motivation
As you go through the quiz, “Disagree” is at the top, “Agree” is at the bottom. It tells you your dominant Motivation at the end.
Cook, Learn, Bon Appétit
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Find out which motivation…
Waste Not Want Not
22% of the BC Population
Shop, Style, & Social
20% of the BC Population
Eco-Trends
20% of the BC Population
Waste Not Want Not
22% of the BC Population
Waste Not Want Not
22% of the BC Population
Waste Not Want Not
22% of the BC Population
Waste Not Want Not
22% of the BC Population
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